Cargill turned to Franke+Fiorella to design a new logo and identity system to reflect their new business strategy. The result preserved a visual link to Cargill’s legacy while at the same time creating a new look for Cargill that is dynamic and forward-thinking.
PROJECT SCOPE:
CORPORATE IDENTITY
LOGO DESIGN
IDENTITY STANDARDS
INTERNAL COMMUNICATIONS
STATIONERY SYSTEM
SIGNAGE